Miroslav Pavlovic, 设计师 in 芝加哥，伊利诺伊州，美国
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Miroslav Pavlovic

验证专家  in 设计

设计师

位置
芝加哥，伊利诺伊州，美国
至今成员总数
2019年1月10日

Miroslav is a highly efficient design director with 15+ years of experience delivering quality marketing and visual design projects. 精通业务需求评估, 创造鼓舞人心的想法, and devising/executing hard-hitting marketing and design strategies and campaigns. He has a strong knowledge of typography, UX and UI design, design principles, and brand positioning. Miroslav is known for optimizing business visibility, 销售, 营收增长, 以及客户满意度.

视觉设计标志设计演示设计网页设计品牌标识品牌战略视觉设计语言AdobeAdobe 插画家Adobe Photoshop市场营销电子邮件广告用户界面设计Adobe DreamweaverFigma社交媒体SharePoint排版软件名称

Portfolio

工作经验

品牌设计师

2022 - 2022
火柴盒咖啡有限责任公司.
  • Created a cohesive and visually appealing brand identity that reflects Matchbox Coffee's commitment to coffee. 这包括一个独特的标志, 调色板, and typography used consistently across all marketing materials and packaging.
  • Developed a strong brand messaging platform that communicates Matchbox Coffee's unique value proposition. This messaging highlights the company's commitment to quality and values and is used to connect with customers on a deeper level.
  • 设计ed a user-friendly and engaging e-commerce website that makes it easy for customers to learn about and purchase Matchbox Coffee products. The website features high-quality images, and a streamlined checkout process.
  • 附链接:http://www.behance公司.net/gallery/155896413/Matchbox-Coffee-品牌.
技术:视觉设计, Adobe 插画家, Figma, 网络用户体验, 品牌, 营销设计, 用户体验(UX)

品牌设计师

2021 - 2021
Gaga厨房
  • Created a bold and vibrant brand identity that reflects Gaga厨房's commitment to serving delicious and authentic Chinese food in a fast-paced setting.
  • Worked on deliverables including a strong and playful logo, 醒目的配色, and bold typography that work together to create a unique and memorable brand experience.
  • Achieved the goal of the brand design by creating a cohesive and engaging brand experience that would make Gaga厨房 stand out from the competition and attract new customers.
  • 附链接:http://www.behance公司.net/gallery/156201605/GAGA-Chinese-Kitchen-Brand-Identity.
技术:品牌, 品牌设计, 品牌指导方针, 食物的顺序, 食品包装, 网页设计, 讲故事, Adobe 插画家

创意总监

2018 - 2020
热情好客
  • 推动各方面的创意体验设计, ensuring the delivery of creative work at the expected quality for an award-winning restaurant group in Washington DC, 马里兰, 和维吉尼亚州.
  • Created branding and brand guidelines to increase brand recognition, 销售, and general exposure for eight restaurant locations within the DMV community. Developed, organized, and executed innovative menus, service specials, and signage.
  • Managed the creative direction and communication on all social media platforms. 结果包括增加了8,000 likes and followers on profiles across platforms over three months.
  • Increased 销售 by 10% and decreased production costs due to the project of unifying print and take-out production within one company.
  • 已开发的概念和附属品, 包括媒体和公关支持, 为北弗吉尼亚的三家新餐厅做广告.
  • Established a single platform for contact acquisition and email marketing connecting eight locations, switching from cold marketing to smart communication features.
技术:iPad, Adobe Lightroom, Adobe 排版软件名称, Adobe 插画家, Adobe Photoshop, 品牌, 营销设计

艺术总监

2017 - 2018
麦肯贝尔格莱德
  • Art-directed at an integrated design and advertising agency that developed 360 campaigns for clients. Managed studio 设计师 and collaborated with the interactive department to create simple design solutions that solve complex business challenges.
  • Supervised multi-functional project teams to develop creative and effective advertising concepts, 从构思到最终项目, including five international Coca-Cola brand campaigns, which resulted in increased engagement and 销售 by 15%.
  • 导演的摄影师, 插图画家, 设计师, and production staff to ensure the proper production of campaign elements with strict adherence to global TCCC guidelines, including supervision on-site at TV commercial video shoots and storyboarding.
Technologies: Adobe 排版软件名称, Adobe 插画家, Adobe Photoshop, 品牌

艺术总监

2015 - 2017
Grey Worldwide / WPP
  • 带头创造, 发展, and production of print ads and collateral for clients including Samsung, 英美烟草公司, 马自达, 雀巢, 火星, 喜力.
  • Created pitch concepts which added three new clients to the portfolio in the first year. Performed creative designs/layouts using Mac-based programs: Quark, 插画家, Photoshop, 词, 和演示文稿.
  • Provided leadership and direction to junior and freelance 设计师; utilized creative skills and connections to meet the client needs, 完成并超越目标.
  • Revitalized client products through the 发展 and launch of promotional strategies and collateral design pieces.
  • Supervised multi-functional project teams of 5+ colleagues to develop creative and effective advertising concepts and pitches, 从构思到最终项目.
  • Developed a cause-related 喜力 project with Ball 包装, introducing customized labeled cans during the Olympic Games without affecting the production line.
Technologies: Adobe 排版软件名称, Adobe 插画家, Adobe Photoshop, 品牌
2003 - 2005

设计硕士学位

贝尔格莱德大学-贝尔格莱德，塞尔维亚

1998 - 2002

语言学学士学位

贝尔格莱德大学-贝尔格莱德，塞尔维亚

2023年12月至今

电路流Certifications的XR设计师-统一

电路流

工具

Adobe, Adobe 插画家, Adobe Photoshop, Adobe 排版软件名称, Adobe Dreamweaver, Adobe体验设计(XD), 生育, Figma, Adobe Lightroom, 苹果主题, 搅拌机

语言

视觉设计语言

平台

窗户,MacOS

行业专业知识

市场营销、广告

其他

演示设计, 演讲, 消费者品牌, 产品品牌, 视觉设计, 数字广告, 数字创意方向, 登陆页面设计, 数字运动, 品牌, 标志设计, 平面设计, 网页设计, 写作 & 编辑, 营销设计, 营销活动设计, 印刷营销设计, 数字营销设计, 社交媒体设计, 广告设计, 广告活动, 品牌标识, 品牌战略, 条式广告, 电子邮件广告, 2 d图形, 用户界面设计, 图像处理, 摄影, iPad, 原型设计, 演示文稿设计, 销售, 艺术指导, 社交媒体, 社交媒体策略, 用户界面(UI), 用户体验(UX), 包装, 品牌设计, 网站, Shopify设计, 数码品牌识别, 品牌指导方针, 食物的顺序, 食品包装, 讲故事, 用户体验设计, 网络用户体验, 团结, 扩展现实(XR), ARKit, 增强现实(AR), 快速原型, 交互设计(IxD)

经验

平面设计——18年品牌推广- 18年Adobe 插画家 - 16年网页设计- 15年广告- 10年营销设计——8年市场营销- 8年营销活动设计- 5年

工具

Adobe 插画家
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